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Tutor and students in classroom

Course Overview

If you would like develop knowledge and understanding of planning and running an event or wish to pursue a career as an event planner, the Level 2 Certificate in Event Planning is the ideal course for you. You will explore the skills required to plan, organise and evaluate events by developing your knowledge and understanding in marketing methods and resources, market research, human resources, communication and customer service relevant to events.

What You Will Study

Unit 1: Planning an event

Section 1: The extent of the events industry
Section 2: The scope of the event planner role
Section 3: Planning an event
Section 4: Planning for contingencies
Section 5: The need for health, safety and security measures

Unit 2: Reviewing and evaluating an event

Section 1: The importance of review and evaluation
Section 2: The sources of information available for evaluating an event
Section 3: The range of tool available for event evaluation
Section 4: Planning the evaluation of an event

Unit 3: Marketing and market research for event planning

Section 1: Understand why market research is important
Section 2: The methods and resources available for marketing
Section 3: Planning the marketing of an event

Unit 4: Planning human resources for events

Section 1: Understand how an event is managed
Section 2: Understand the team which contribute to an event
Section 3: Understand the human resource requirements for an event

Unit 5: Communication and customer service for events

Section 1: Understand the importance of communication at events
Section 2: Understand equality and diversity in relation to events
Section 3: Understand why customer service is important at an event
Section 4: Produce guidance on expected standards of customer service for staff use

  • Attendance Expectations

    No need to attend College, work from home at a pace that suits you.

  • How You Will Be Assessed

    The course is delivered via distance learning, supported by a range of interactive online resources. Work is assessed by the tutor throughout the programme from induction to completion.

  • Entry Requirements

    There are no specific entry requirements however learners should have a minimum of Level 2 in English and Maths or equivalent.

  • Fee Information

    This is a free course.

  • Further Study

    You may wish to complete further distance learning courses in: Principles of Customer Service, Business Administration or Principles of Team Leading.